Memo Akten & Quayola Olympics
<p><a href=”https://vimeo.com/37967381″>Forms (excerpt)</a> from <a href=”https://vimeo.com/quayola”>Quayola</a> on <a href=”https://vimeo.com”>Vimeo</a>.</p>
<p><a href=”https://vimeo.com/38429577″>Forms (process)</a> from <a href=”https://vimeo.com/quayola”>Quayola</a> on <a href=”https://vimeo.com”>Vimeo</a>.</p>
- Creating/assigning multiple objects/types of particles to the same motion data i.e lines, particles and dots. This creates and beautiful and dynamic aesthetic to the visuals. Also the combination of one vibrant colour in each sequence, paired with one of two other neutral colours such as white, black or grey, helps bring a cohesion to the entire composition. Additionally, they have used colour well as it gives hierarchy to the layered particles and lines.
- Mixing different types of particles together to reference different types of behaviour, environment, forces. I think this is gives the viewer a sense of the movement in a holistic way – the direction it moves through the space, the pace it which it moves as well as how it ‘bounces’ or reacts to the surface it is moving through. A key element of achieving this is most definitely the use of sound as it helps bring context to the animation.
- It is a good example on how to build on top of the MoCap data to create a sense of the person coming at the viewer, or moving away from the viewer – but no matter what, always consider in what way they can position the viewer so that they feel immersed while watching the visuals.
“Speed now illuminates reality whereas light once gave objects of the world their shape.” – Paul Virilio
Even in this still image created for an Alexander McQueen x Vogue editorial, there is a sense of speed and motion – and this like Virilio notes, is what illuminates the reality. By watching these examples, more and more I’m understanding different ways we can extrapolate from physicality of the human body, and build on top of the MoCap Data provided.
Chris also mentioned creating an experience out of silent space, which I thought was important. I feel before adding in another layer of sound, that the visuals need to be strong enough to speak on their own. We need to choreograph the experience of the viewer.
Nguyen, A. 2011, ‘Alexander McQueen’, Ha Goes Ha Sway, Weblog, viewed 13th 2016, <https://hagoeshasway.wordpress.com/2011/04/24/alexander-mcqueen/>.
Quayola 2012, Forms (Excerpt), video recording, Vimeo, viewed 12th February 2016, <https://vimeo.com/37967381>.
Quayola 2012, Forms (Process), video recording, Vimeo, viewed 12th February 2016, <https://vimeo.com/38429577>.
Virilio, P. 2012, The Administration of Fear, Semiotext, California.